Nine Health
Full-chain E-commerce

E-commerce Operations

End-to-end operations across six platforms Six major platforms covered
Overview

Qualifications are in place and the supply chain is stable, yet the store never quite takes off - the reality most pharmaceutical and health brands meet when they move into e-commerce. Nine Health starts with a full diagnosis using the Five-Look Three-Set methodology, then runs full-chain operations across six major platforms to break the growth goal into daily executable actions.

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Full-chain E-commerce Service line
20+ yrs Pharma marketing
100+ Brands served
8 Health categories
Five·Three Proprietary method
01 Challenges We Solve

Challenges We Solve

The friction points that quietly cap growth in this area.

01

Open store, flat sales

The store is live but traffic and conversion stall, and return on spend is hard to account for.

02

Rules keep moving

Medical-category compliance and platform rules change frequently, combining violation risk with last-place elimination pressure.

03

Capability gap

Few operators understand both pharma and e-commerce, so strong products never get a professional selling story.

04

Campaigns by instinct

Promotion cadence and media spend lack data backing, producing a peak in season and silence off season.

02 Core Capabilities

E-commerce Operations's strengths

What we actually do — and what each piece delivers.

Onboarding & Visual

Official onboarding across Tmall, JD, Alibaba Health, Douyin, Meituan and Pinduoduo, plus brand visual systems and detail-page standards that satisfy both platform rules and compliance requirements.

Merchandising

Plan the assortment and price bands, optimize titles, hero images and detail pages to capture search and recommendation traffic and shorten the conversion path.

Campaigns & Media

Plan peak-season and always-on campaigns on platform cadence, paired with paid media and creator seeding, turning reach into accountable sales.

Service & Experience

Build pre-sales and after-sales SOPs with review management, carry repurchase and membership programs, and convert one-time traffic into long-term customers.

Review & Iterate

Run monthly reviews on one unified metric taxonomy and output the next playbook and media cadence, so growth is trackable and repeatable.

03 Our Methodology

The Five Looks · Three Decisions

The Five Looks · Three Decisions framework behind every engagement.

Five Looks

Where we start every diagnosis

1

Market

Category size, policy and channel shifts

2

Competition

Rivals’ plays, pricing and positioning

3

User

Patient / consumer decision journeys

4

Self

Brand equity and org capability

5

Trend

Tech, compliance and growth dividends

Three Decisions

What we lock before execution

1

Strategy

Growth goals and resource boundaries

2

Plays

Channel · content · private-domain mix

3

Pace

Milestones and review cadence

04 How We Work

From diagnosis to growth

A closed loop from diagnosis to compounding growth.

1

Diagnose

Map the category landscape, competitors and current stores with Five-Look Three-Set, and set the growth baseline.

2

Onboard

Complete platform entry and qualification materials, and upgrade the brand visual system and detail-page expression.

3

Operate

Run the full chain of merchandising, campaigns, media and customer service on a weekly action list.

4

Review

Review traffic, conversion and return on spend on one dashboard, then output the next-stage adjustment plan.

5

Replicate

Codify proven selection and media SOPs, then replicate them across adjacent categories and new platforms.

05 Proof, Not Promises

Proof, Not Promises

Reference figures drawn from real engagements.

6 Major platforms
100+ Brands served
20+ Years in pharma
8 Health categories
06 When You Need This

When You Need This

Typical situations where this module is the right first move.

You have just obtained e-commerce qualifications and lack an operations team, needing one partner to take the store from zero to steady sell-through.
You already run stores but growth has stalled, and you need an external diagnosis of the real bottleneck in traffic, conversion or media.
A new product is launching across several platforms at once, and you want unified visuals, price bands and selling messages.
A peak season is approaching and you need an executable promotion cadence and media plan rather than last-minute improvisation.
07 What You Get

What You Get

Concrete, hand-over artifacts — not just advice.

Monthly store operations report
Brand visual and detail-page standards
Campaign plan and execution deck
Paid media and creator seeding plan
Service and membership SOP
Store diagnosis and opportunity list
FAQ

Frequently Asked Questions

Which platforms are covered?

Tmall, JD, Alibaba Health, Douyin, Meituan and Pinduoduo. They can be combined flexibly around category and channel strategy, so you do not need to open all at once - prove one core platform first, then replicate.

Is the engagement model flexible?

Both fully managed and semi-managed models are available. You keep assortment and pricing decisions while the Nine Health team runs execution. Once your team matures, the model can shift to coach-led support.

How is medical-category compliance controlled?

Every detail page, hero image and promotional script is reviewed against advertising law and platform medical-category rules, passing a compliance checklist before launch to avoid absolute claims and overstated efficacy.

How is operational data secured?

Store accounts use tiered authorization and dashboards are isolated. All operating data stays visible and exportable to you, with a complete handover of accounts and materials at the end of the engagement.

Ready to start?

Talk to our team — we will map your growth path before you commit to anything.